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Garden Market Research

2004 Environmental Lawn & Garden Survey
NEW!
NGA's groundbreaking new study of how environmentally friendly the practices of U.S. consumers really are

NGA is pleased to announce publication of the 2004 Environmental Lawn & Garden Survey, a new consumer research report that looks at how environmentally responsible consumers are in caring for their lawns and gardens. This groundbreaking research takes an in-depth look at all of the most important factors relating to the lawn and garden practices consumers currently use and their interest in and demand for all-natural, organic lawn and garden products in the future. This research was conducted in July 2004 by the National Gardening Association with exclusive sponsorship provided by Organic Gardening magazine. more


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National Gardening Survey
The NGA's comprehensive study of consumer gardening practices, trends, and product sales

The 2003 National Gardening Survey is the comprehensive market research report that leaders in the lawn and garden business count on each year to track the market and help them make strategic marketing decisions. Conducted annually since 1973, the Survey provides in-depth and up-to-date marketing information on industry trends, household participation, consumer profiles, and retail sales. more


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In the News

Trouble with Tetanus A snapshot of the results of NGA's survey of gardeners regarding tetanus awareness. USA Today, April 6, 2004

Fertile Ground Add value to your home with landscaping. Smart Money, March 3, 2003

Mailorder Shoppers Are Happy Gardeners "Mailorder shopers are happy gardeners," says a new customer satisfaction survey for the Mailorder Gardening Association.

Results of MGA Customer On-line Survey Now Tabulated

Mailorder garden sales reach $2.9 billion in 2002


The National Gardening Association is a well-known and widely recognized authority on the consumer lawn and garden market in the U.S. We have provided market research services to companies in the lawn and garden business for more than 20 years.

During this time we have conducted numerous research studies for the leading companies in our industry that have helped them develop their business, make better informed decisions, and become more profitable. Having worked ... more



NGA Announces Lawn & Garden Market Statistics for 2003
The much-anticipated results of the National Gardening Association's comprehensive study of consumer gardening practices, trends, and product sales for 2003 are now available. The National Gardening Association is a well-known and widely recognized authority on the consumer lawn and garden market in the U.S. Since 1973, NGA has worked with the Gallup Organization (and now with Harris Interactive, Inc.) ... more


Lawn & Garden Market Statistics
Key results of the National Gardening Association's comprehensive study of consumer gardening practices, trends, and product sales for 2003 conducted by Harris Interactive.

Household Participation in Lawn and Garden Activities: Eight out of 10 U.S. households (78%), or 84 million households, participated in one or more types of do-it-yourself indoor ... more


Bruce Butterfield
Research Director

Bruce Butterfield has been the Market Research Director at the National Gardening Association for 25 years and is a well-known and respected name in the gardening industry. more

Phone: 888-538-7476 ext. 113
E-mail: bruceb@gardenresearch.com



The National Gardening Survey provides a unique opportunity for companies to conduct nationwide custom market research on an exclusive and confidential basis. Each year the National Gardening Survey tracks the U.S. consumer lawn and garden market. more


Conducting online survey research is our newest and most promising market research service.

We started conducting online surveys with gardeners two years ago, and after completing numerous online studies, we couldn't be happier with the results. It's clear that online survey research is the most efficient and cost-effective way ... more